There is no doubt that the internet holds great power in the ability to market yourself anywhere in the world, but this story still impresses me. An article in USA Today discusses how a man from Arizona is now famous becuase of his 4 1/2 minute video clip that has been viewed over 20 million times via the internet.

After watching the video clip it is evident that it is a no frills recording of a guy juggling tennis balls with the last three songs from The Beatles’ Abbey Road album playing in the background. What is fascinating to me about this is that probably no money was spent on this video and it has reached an audience that most advertising agents could only dream of reaching.

This really emphasizes the fact that you can market yourself and get your brand out there on the internet and not spend an arm and a leg. Now here is hoping just a fraction of that 20 million.